I started by creating a user persona to truly understand the needs as a new dog owner and meet their expectations. I aimed to create a quick and visually appealing experience for pet owners. The new design features a clean layout that makes it easy for users to navigate and find exactly what they need for their pets. I really focused on incorporating high-quality images of pets and products to help create an emotional connection with the audience. Using a modern color palette and sans-serif typeface, the website feels more professional but still has that friendly atmosphere. The redesigned website also includes links to helpful resources such as pet care tips and training guides. The website aims to make pet owners feel welcomed and enhance their overall shopping experience.